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Sirius Business Solutions, Inc.
Palo Alto, CA
info@SiriusBusiness.com

Sirius Services

Sirius Internet Services

Complete Internet Marketing Systems Copper Plan
Bronze Plan
Silver Plan
Gold Plan
Platinum Plan

Driving Prospects, "Internet Marketing Strategy" "Internet Advertising"
"Online Advertising"
"Internet Online Marketing"
                 Local Search Marketing
Search Engine Optimization

Converting Visitors to Prospects and Customers Custom Websites
Conversion Tools
Profile Navigation
Calls to Action
Special Offers

Email Marketing

Site Map

Blog

Sirius Business Solutions is certified by and participates in the global WSI Network of Internet Consultants, production centers, and suppliers.

Sirius Business Solutions, headquartered in Palo Alto, CA, provides onsite services in Menlo Park, Mountain View, Sunnyvale, Los Altos, Santa Clara, Redwood City, San Jose, San Mateo, Milpitas, Burlingame, Campbell, Foster City, Fremont, Daly City, San Carlos, San Francisco and Hayward. Virtual services are provided throughout the world.

Sirius Focuses on Keywords Used By Prospects.

Words and phrases search engines use to categorize web pages

 

Search engines use algorythms that compare and contrast competing web pages to determine the order in which each is featured in search result pages.  Sirius Business focuses on keywords that have historically attracted targeted website visitors as well as those proven to result in a mutually beneficial action being initiated by the visitor.  These actions are typically telephone calls, emails, purchases or completing an online form.

Sirius Business has several tools for determining online keyword popularity.  And, web analytics provide data identifying specific keywords to visitors who take mutally beneficial action.

Obviously, the most important keywords are those proven to make the telephone ring, generate emails and online form submissions.  Significant value from website visits is realized when visitors take action.  Visitor traffic, regardless of whether they take action, enhances search engine rankings but the preferred scenario is for targeted visitors to engage.  Those keywords known to result in prospect engagement become the primary focus.

Sirius Business Solutions uses best practices to use keywords in

Keyword focus on typewriter
Meta tags - method for communicating with search engines beyond web page content viewed by visitors

Content - readable text on pages (search engines cannot "read" images)

Anchor Text - text used on other web pages that link to the subject page (if the subject page is about "kitchen remodeling", links to it should include the keywords "kitchen remodeling)

For more information about the keyword focus of Sirius Business Solutions, please call for a free consultation (650-321-4229), email or complete the inquiry form.